SCG NEWS & NOTES

News, notes and commentary about our clients, local and national issues, the communications industry and happenings at the firm.

SCG Welcomes Summer Intern Avery Dunn

SCG Welcomes Summer Intern Avery Dunn

Sugerman Group is excited to welcome our new summer intern Avery Dunn. Avery is a senior at UCLA, majoring in Public Affairs. Growing up in Washington D.C., she had a front row seat to politics and policymaking. Over the years, she developed a passion for government...

SCG Finds Nature in Balance at Apricot Lane Farms

SCG Finds Nature in Balance at Apricot Lane Farms

The SCG team left the office far behind on a recent Friday for the chance to get closer to nature at a remarkable organic farm in Ventura County. Roughly 50 miles from our Century City office, Apricot Lane Farms was started by a married couple – a chef and a filmmaker...

BRIDGE Housing Launches New Website

BRIDGE Housing Launches New Website

BRIDGE Housing recently launched a dynamic, new website – the culmination of a months-long creative process with the BRIDGE team, Sugerman Group and our longtime web design partner Adwire. BRIDGE Housing is one of the nation’s largest non-profit affordable housing...

SCG Welcomes Emma Stein to the Team

SCG Welcomes Emma Stein to the Team

Sugerman Group is delighted to welcome our new associate, Emma Stein, to the team. Emma originally hails from Los Angeles and joins us after a 6-year stint in Michigan. She worked as a breaking news reporter for the Detroit Free Press, where she also hosted a podcast...

Going Old School to Produce a 21st Century Holiday Card

Going Old School to Produce a 21st Century Holiday Card

Creating custom-made holiday cards is a festive and longstanding tradition at Sugerman Group. Our 2023 card was produced by Aardvark Letterpress, a family-owned, L.A.-based institution founded in 1968 and located across the street from MacArthur Park. The team at...

Celebrating Coro and Its Legacy

Celebrating Coro and Its Legacy

For more than 80 years, the Coro Foundation’s fellowship program has been an extraordinary training ground to prepare future generations for leadership in public affairs and public service. The Coro Foundation is very much part of our firm’s DNA: founder Steve...

SCG Welcomes Newest Team Member

SCG Welcomes Newest Team Member

Sugerman Group is excited to welcome our new junior associate Flannery Brown. Flannery is a recent graduate of the University of Southern California where she majored in Political Science and minored in News Media and Society. Through volunteering and participating in...

Lulu’s Place Coming to Los Angeles

Lulu’s Place Coming to Los Angeles

Earlier this month the Los Angeles City Council voted unanimously to approve a 50-year lease for a nonprofit youth center called Lulu’s Place at LAX Northside. SCG is proud to be part of the team that helped get this monumental philanthropic project across the finish...

Introducing the Newest Member of the SCG Team

Introducing the Newest Member of the SCG Team

As a Southern California native, I couldn’t have been more excited to join a top communications and public affairs firm based in Los Angeles – even if it meant commuting on the 405. Taking on some of our city’s – and nation’s – greatest challenges is an exhilarating...

A Super Impact on Small Businesses in LA

A Super Impact on Small Businesses in LA

In February 2022, the Los Angeles area hosted its first Super Bowl in nearly three decades, drawing fans from around the globe to the new state-of-the-art sports and entertainment destination SoFi Stadium. It was another unforgettable chapter in an ongoing run of...

SCG Spotted at the U.S. Open

SCG Spotted at the U.S. Open

It’s been 18 months since any Sugerman Group employee has boarded a plane for business travel. But when the opportunity arose to meet with a longtime client and take in a little tennis at the U.S. Open, Steve and Malina quickly remembered how to pack a suitcase and...

Reviving a Historic Laguna Beach Treasure

Reviving a Historic Laguna Beach Treasure

Offering panoramic views of the Pacific, whose waves tumble to shore just a stone’s throw away, the Hotel Laguna is a stately icon in the heart of Laguna Beach – a 90-year-old landmark whose guests have included the likes of Humphrey Bogart, Bette Davis, and other...

Celebrating LA’s Trailblazers in Equality

Celebrating LA’s Trailblazers in Equality

In early October, Sugerman Communications Group participated in the Los Angeles Equality Awards, hosted by Equality California – the nation’s largest statewide LGBTQ+ civil rights organization. Honorees included LA County Supervisor Shelia Kuehl and Long Beach Mayor...

A New Mobility Solution for Traffic-Plagued West L.A.

A New Mobility Solution for Traffic-Plagued West L.A.

Congratulations to SCG client MoceanLab for the recent expansion of its Mocean Carshare platform – L.A.’s first free-floating car-share service – from Downtown and Eagle Rock to West Los Angeles. The low-emission hybrid electric vehicles are designed to reduce...

Celebrating 10 Years With SCG

Celebrating 10 Years With SCG

The Zoom meeting invitation I received on a recent Friday didn’t seem like anything out of the ordinary. After all, for those of us fortunate enough to work remotely during the coronavirus pandemic, video conferences have become almost as common as picking up the...

Saying Thank You to Frontline Heroes

Saying Thank You to Frontline Heroes

Despite the current crisis, community members are still coming together to help take care of one another even while staying physically apart. Our client Palisades, which is transforming a 5.5-acre site at 1111 W Sunset Blvd, was eager to find a way to help its new...

SCG laces up to fight Parkinson’s Disease

SCG laces up to fight Parkinson’s Disease

T-shirts and running shoes aren’t standard Sugerman Group attire, but it was the outfit of choice for three team members on a recent Sunday morning. The group gathered early in Griffith Park for a great cause: to run in the Los Angeles Fox Trot 5K for Parkinson’s...

Celebrating 20 years of ExED with a special rebrand

Celebrating 20 years of ExED with a special rebrand

This year marks the 20th anniversary since the founding of ExED, a mission-driven nonprofit that brings extraordinary expertise to the business end of managing charter schools. ExED was an early leader of the charter school movement, helping drive the phenomenal...

SCG returns to the Getty to lead crisis media workshop

SCG returns to the Getty to lead crisis media workshop

Steve Sugerman and Randy James joined the Getty’s head of communications, Ron Hartwig, to lead a Media Training and Crisis Communications workshop for participants of the Getty Leadership Institute (GLI), which brings together leaders from prominent museums throughout...

Sugerman Group honored by PRSA-LA

Sugerman Group honored by PRSA-LA

As a communications and public affairs consulting firm, SCG’s customary role is in the background – supporting our clients as they carry out their diverse missions. The recent PRism Awards Dinner was a bit of an exception, however, as SCG received honors from the LA...