With a record number of college students across the country experiencing mental health challenges, Loyola Marymount University partnered with SCG to launch a communications campaign encouraging students to prioritize their own mental health and wellness.
The “You’ve Got This” campaign drives awareness of the range of wellness resources available on LMU’s campus – from yoga classes and low-cost massages to support groups, counseling and 24/7 online therapy – and encourages students to make self-care a priority. The goal of this effort is to empower students to take charge of their own wellness journey – and know the University has a variety of resources in place to help support them.
To make it easier for students to learn what programs are available across departments, we helped launch a new dedicated web page, Lion Wellness Online, that features all of LMU’s health resources in a single location and makes it simpler to identify what offering is best suited for an individual’s needs.
Starting this month, the “You Got This” campaign can be seen across LMU’s campus with posters, banners, t-shirts, swag giveaways, and more. We look forward to rolling out more elements of the campaign – including a few attention-grabbing ideas! – as the 2019-20 academic year progresses.